A requirement to launch this niche product into the South African market– spurred by the need to have an effective online presence that included a specialised patient portal and a targeted social media campaign strategy that would enable them to significantly improve reach – the Client turned to GENO AFRICA MEDIA to assist them in maximising their digital marketing campaign within budget.

Excited by the prospect of implementing a centralized digital strategy that would assist in accurately targeting their intended market, flexibility and visibility required to adapt to dynamic niche environment, the Client together with us embarked on what became a successful digital health online campaign.